| | Cointelegraph: Bitcomo is reinventing the CPA model in Digital Advertising | What if you could only pay for advertising that generated revenue? The CPA model reinvented | The cost per action (CPA) online advertising model addresses many of these inefficiencies. By paying only for conversions, both the advertiser and publisher are incentivized to produce high-quality traffic. A revenue-sharing payment model compensates affiliate network members for cooperative rather than competing strategies. Until the arrival of the smart contract on the Blockchain, no system had the functionality to fully support the CPA model... | Read More | on Medium: https://medium.com/@btcm/cointelegraph-bitcomo-is-reinventing-the-cpa-model-in-digital-advertising-a98ce382594e | | | |
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